Business is changing, and it's changing fast! In fact, in the healthcare world that I live in, change is happening so quickly that there is a general sense of panic. Recently I've had the opportunity to work in the area of strategy and innovation for the largest health care systems in the country. This experience taught me that the old government like bureaucracy that we have created in our businesses must give way to a fast and fluid business model. Regrettably, however, most organizations will become irrelevant before they realize just how toxic and slow their businesses have become. As an innovator, physician, and surgeon I have had the great opportunity to meld the benefits of proven diagnostic and treatment pathways with the process of developing proven business processes that deliver measurable results. Having worked with Nicholas on a massive innovation initiative, I learned that you must take a linear approach towards business and innovation strategy. His approach paralleled the successful approaches we have used in healthcare for decades to diagnose, treat, and ultimately save the lives of millions. So if these life-and-death systems work, why not apply them to our enterprises to deliver predictable, almost clinical, results? Breakers is a book about first doing no harm! But it's also a book about how you can develop better future insights about market factors that will affect your future success. It's about developing an intelligent and proven system that's consistent with the innovation-driven economy that is operated by millennial talent. As a physician, I'm in the business of achieving clinical results that are often a matter of life and death. I'm not interested in theories and concepts. My patients demand results. This book is about delivering the life-and-death benefits that deliver predictable strategic and innovation results. Matti Palo, M.D. Orthopedic Surgeon and Healthcare Innovator --firstname.lastname@example.org
About the Author
Nicholas J. Webb is a world-renowned business futurist, innovation thought leader, professional speaker, author and management consultant in the field of innovation, healthcare and customer relationship management. Nicholas currently serves as the CEO of Lassen Innovation, providing strategic innovation and management consulting services, and has attained certification as a Certified Management Consultant. His client list represents some of the best companies and research organizations in the world. Nicholas Webb is one of the countries top business thought leaders. Nicholas works with Fortune 500 companies throughout the world to help them lead their industries in innovation and strategy. Unlike many consultants, Nicholas is no theorist. Nicholas Webb has been awarded over 40 patents by the US Patent and Trademark office for breakthrough technologies including one of the world s smallest medical implants to a wide range of industrial, consumer and wearable technologies. Nick combines his own personal experience of having been there with a proven strategy for increasing profits and market share through a combination of leading-edge innovation methods and general business best practices. Nicholas Webb is known by many as the Innovation Evangelist . Nicholas speaks around the world on the future of the economy, innovation, technology, leadership and healthcare. Nicholas is a prolific book author; his most recent books include, Invent Stuff, The Innovation Playbook-a revolution in business excellence (Wiley) and The Digital Innovation Playbook-creating a transformative customer experience (Wiley). He lives in Northern California with his wife of twenty-five years and his four children.