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Blog postFor our next installment of the Women in Product Management Series I interviewed Monika Murugesan, Vice President of Product Management and Strategy at Schneider Electric. To read the entire series on Women in Product Management make sure to sign up for our newsletter. How did you get into product management? When I was in college, […]
The post Trailblazing Women in Product Management: Monika Murugesan, Vice President of Product Management and Strategy at Schneider Electric appeared f -
Blog postA Product Manager’s experience, along with education, can indicate what they know and what they have done. However, the best way to understand a Product Manager’s abilities and level of proficiency is through a skills assessment.
What Is a Skills Assessment? A skills assessment is an evaluation of an individual’s ability to perform a specific skill or set of skills, as they pertain to a job or role. Ideally, the assessment captures the level of proficiency for each skill, -
Blog postFor this featured interview from our Consultant Interviews Series we have Todd Blaquiere, who shares with us his valuable advice on how a Product Management organization can be more strategic and up-level its team.
How and why did you break into Product Management? Like most Product Managers, I didn’t determine a clear path into Product Management. My career started in creative media, specifically, in online video. I owned a start-up and after that, I transitioned into Marketing -
Blog postFor our next installment of the Women in Product Management Series I interviewed Xochitl Javier, Director, Product Management & Strategic Marketing at Thermo Fisher Scientific. To read the entire series on Women in Product Management make sure to sign up for our newsletter.
How did you get into product management? I have a degree in cellular biology and had every intention of going to medical school. After I graduated, I applied for a job at a laboratory supply company. Within mon -
Blog postThis article details general Product Marketing Manager salary data based on salary information reported by Salary.com in January 2022. Status of the Job 2022: Product Marketing Manager If we learned anything from the past two years, we learned to expect the unexpected. The pandemic turned the business world on its head, leaving Product teams scrambling […]
The post Product Marketing Manager Salaries in 2022 appeared first on 280 Group.
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Blog postThe Product Management Skills – Benchmark Report identifies 15 skill sets that individual Product Managers and entire Product Management teams need to be able to excel at their jobs.
Companies that want to help their product managers grow more effectively through the first 10 years of their career should provide support in these critical skill areas with focused training and workshops.
We evaluated how training and a formal product process helps improve those skill sets -
Blog postFor our next installment of the Women in Product Management Series I interviewed Michelle Lance: Head of Product Management, Western Alliance Bank. To read the entire series on Women in Product Management make sure to sign up for our newsletter.
How did you get into product management? I’ve been in commercial banking for 30 years and, specifically, in treasury management for over 25 years. I started as a branch teller and went into treasury management customer service before college. -
Blog postIn the past 20 years, corporate buying decisions have shifted from a strictly top-down approach to one that is heavily influenced by internal users. Today’s B2B users are looking to get experience with the product they are actually buying – even before they buy or upgrade it. Rarely do they want to interact with salespeople […]
The post Grow your B2B Business with a Product-led Strategy [+Webinar] appeared first on 280 Group.
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Blog post“What if?” That’s the thought behind every product innovation, from software platforms to mobile devices, food products, furniture or any consumer product you can imagine. It’s the spark that gives rise to innovative, ground-breaking product development.
But bringing a new product to market involves all departments within an organization. Using a phased approach ensures that critical decisions are made at the appropriate times throughout the product process (also referred -
Blog postOn this month’s featured interview from our Consultant Interviews Series, we have Ryan Cantwell candidly talking about the path that lead him to start a Product Management career and the importance of including role clarity in Product organizations.
How and why did you break into Product Management? I found a career in product management by complete chance! The happy accident occurred a couple of years out of business school as I was working my way up to a field sales role
Titles By Brian Lawley
Expert Product Management: Advanced Techniques, Tips and Strategies for Product Management & Product Marketing
Oct 23, 2007
by
Brian Lawley
$9.99
Other Formats:
Paperback
42 Rules of Product Marketing: Learn the Rules of Product Marketing from Leading Experts from around the World
Feb 27, 2012
by
Phil Burton
$9.99
Other Formats:
Paperback
