Now, for the first time, Fredrik shares his secrets so that anyone can find success doing what they love. According to Fredrik, even if you don’t consider yourself a salesperson, you’ve been in sales your whole life because every day you are selling your most important asset: yourself. Whenever you influence, persuade or convince someone to give you something in exchange for what you’ve got—whether it’s a luxury home, a great idea at work, or your profile on Match.com—you are selling. And if you know how to sell the right way, you can live your dream. That is what The Sell is all about. 

Blending personal stories, hilarious anecdotes, and the expertise he’s gained from his meteoric rise, Fredrik has written the modern guide on becoming successful, a book that tells you how to recognize and cultivate your true talents and make the ultimate sell. From the importance of being your most authentic self to looking like a million bucks even if you don’t have a million bucks (yet!), he shows how intangible factors like personality and charm can get you noticed and make you shine. He also shares his tips and tricks for preparing, persuading, and negotiating so that in any of life’s dealings, you’ll come out a winner. Whether you work on Wall Street or at Wal-Mart, aim to become the top seller at your company or want to impress a first date, The Sell will help you have more personal and professional success, lead a rich and fulfilling life, and have fun along the way.

From "I have a headache" to "I don't remember that," studies show that most of us lie once or twice a day. While some lies are considered "white lies," other lies can destroy relationships, careers, and lives. In this helpful and fascinating book, Lis Wiehl shows just how and why the truth is a powerful tool. Using news stories, court cases, and personal anecdotes, she teaches you the seven ways to unlock the Truth Advantage and gives you practical techniques to improve all aspects of your life, from your job to your relationships. This book will also equip you with your own personal lie detector—the secret to finding out when people are not telling you the truth—and then gives you advice on precisely what to do when that happens.

• Master the truth to your advantage
• Discover how to win by telling the truth
• Become your own personal lie detector and spot the clues of dishonesty

Lis Wiehl shares her knowledge as a lawyer and news commentator (and the daughter of an FBI agent) to help you sort through the lies and get to the truth. When you tell the truth and can get the truth from others, you are well liked and respected and your life is happier. This book will help you become the best, most powerful person you can be by using one uncomplicated tool—the Truth Advantage.