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About Dave Kerpen
Dave is a frequent keynote speaker at venues around the world and a contributing writer for LinkedIn, Mashable, Inc, Fast Company, The Huffington Post, Forbes, and The Washington Post. His work has been featured on CNBC's "On the Money," ABC World News Tonight, the CBS Early Show, BBC World News, and the New York Times, among others.
Dave is proud of his Likeable business accomplishments but prouder of his other joint venture with Carrie: Charlotte and Kate, their two daughters at home in Port Washington, New York.
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This updated edition of the bestselling classic is packed with expert advice and new case studies that demonstrate the latest best practices. You’ll find critical information about new and relevant social media platforms, such as Snapchat, along with updated tools, and tactics around video, mobile, paid media, and data; and need-to-know insights into existing platforms/content, including Instagram, LinkedIn and Facebook stories. Likeable Social Media shows you how to: •Engage customers and crowdsource innovation online •Create content that resonates with consumers and provides value•Integrate social media into the entire customer experience•Effectively deal with criticism and negative feedback on social media•Grow your audience across social channels, and much more
Some people think that in today’s hyper-competitive world, it’s the tough, take-no-prisoners type who comes out on top. But in reality, argues New York Times bestselling author Dave Kerpen, it’s actually those with the best people skills who win the day. Those who build the right relationships. Those who truly understand and connect with their colleagues, their customers, their partners. Those who can teach, lead, and inspire.
In a world where we are constantly connected, and social media has become the primary way we communicate, the key to getting ahead is being the person others like, respect, and trust. Because no matter who you are or what profession you're in, success is contingent less on what you can do for yourself, but on what other people are willing to do for you. Here, through 53 bite-sized, easy-to-execute, and often counterintuitive tips, you’ll learn to master the 11 People Skills that will get you more of what you want at work, at home, and in life. For example, you’ll learn:
· The single most important question you can ever ask to win attention in a meeting
· The one simple key to networking that nobody talks about
· How to remain top of mind for thousands of people, everyday
· Why it usually pays to be the one to give the bad news
· How to blow off the right people
· And why, when in doubt, buy him a Bonsai
A book best described as “How to Win Friends and Influence People for today’s world,” The Art of People shows how to charm and win over anyone to be more successful at work and outside of it.
The New York Times and USA Today bestseller—updated to bring you up to speed on the latest social media sites, features, and strategies
From one of the world's leading figures in social media marketing, networking, and business applications comes the heavily revised and updated edition of the Likeable Social Media.
Dave Kerpen is CEO of Likeable Local and Likeable Media, which has won two WOMMY awards from the Word of Mouth Marketing Association (WOMMA) for excellence in word-of-mouth marketing.
–Christopher McCann, CEO and President of 1-800-FLOWERS.com
“This book is a GEM! Likeable Leadership reminds us all about what is really important in business and in life. A fun and easy read it will help you be a better and more effective leader.”
-Chester Elton, Bestselling Author of The Carrot Principle, 24-Carrot Manager, and The Orange Revolution
"Dave’s career is a testament to all those who should continue to follow their passions and eventually you will get it right. I have known Dave for a very long time, from his humble beginnings as a stadium vendor to his current status as social media rock star. What I admire most about Dave is that he truly embodies that anything is possible if you stay true to who you are and keep chasing your dreams."
-Christian McMahan, Managing Partner at Smartfish Group and former CMO Heineken, USA
Likeable Leadership is the culmination of a year of work and a journey that's had NY Times Bestselling author and serial entrepreneur Dave Kerpen exploring new topics as a reader, writer and thinker.
The book is a collection of stories and articles in four sections:
1. Leadership and Inspiration
2. Your Career
3. Marketing and Social Media
4. Miscellaneous Musings
Praised by bestselling authors and industry CEOs such as Jeffrey Hayzlett, Chris McCann, Christian McMahan, Chris Stout, Chester Elton, Jim Tobin, and Adam Grant, Likeable Leadership explores the integral traits of what makes a leader likeable, leaving readers motivated to improve their careers and personal lives with Dave's action items.
Whether you're a CMO of a Fortune 500 company, an entrepreneur, a recent college grad, or anywhere in between, Dave's anecdotes will inspire you, help you evaluate yourself and help you to become a better leader inside and outside the office.
Dave Kerpen’s follow-up to his bestselling Likeable Social Media gives business owners and marketers time-tested strategies for growing revenue
Likeable Business lays out the eleven strategies companies can use to leverage likeability to increase profits and spur growth. Kerpen explains how to ensure that every aspect of a business communicates transparency, accountability, responsiveness, and authenticity—which customers find more likeable than traditional marketing campaigns.
Dave Kerpen is cofounder and CEO of the marketing firm Likeable Media, included in the INC 500 fastest-growing private companies in the United States for both 2011 and 2012. He is the author of the New York Times bestselling book Likeable Social Media and is a frequent keynote speaker.