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![The Design of Future Things by [Donald A. Norman]](https://m.media-amazon.com/images/W/IMAGERENDERING_521856-T1/images/I/51DXOPVC8KL._SY346_.jpg)
The Design of Future Things Kindle Edition
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- LanguageEnglish
- PublisherBasic Books
- Publication dateMay 12, 2009
- File size1255 KB
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About the Author
Product details
- ASIN : B0074A6JUY
- Publisher : Basic Books (May 12, 2009)
- Publication date : May 12, 2009
- Language : English
- File size : 1255 KB
- Text-to-Speech : Enabled
- Screen Reader : Supported
- Enhanced typesetting : Enabled
- X-Ray : Not Enabled
- Word Wise : Enabled
- Sticky notes : On Kindle Scribe
- Print length : 244 pages
- Best Sellers Rank: #788,964 in Kindle Store (See Top 100 in Kindle Store)
- Customer Reviews:
About the author

Don Norman takes special delight in the interaction of people and technology. "Develop the skill of observation," he says, "and especially pay attention to the obvious, for this is where you will discover many hidden insights. What seems to be obvious often is not."
Business Week has named him one of "the world's most influential designers," the influence from his books, essays, courses and students, lectures, and consulting.
He is a fellow of many organizations, including the American Association of Arts and Sciences. He is a member of the National Academy of Engineers and former lots of things, including VP at Apple Computer, President of a startup, and co-founder of the Nielsen Norman group. He has honorary degrees from the University of Padua (Italy), the Technical University Delft (the Netherlands), and the University of San Marino. He was awarded the Benjamin Franklin medal in Computer and Cognitive Science and the Sir Misha Black medal for contributions to Design Education.
He is known for his books "The Design of Everyday Things," "Emotional Design," "Living with Complexity," and "The Design of Future Things," but he is most proud of his students all over the world, who put into practice his human-centered design philosophy.
His latest book is Design for a Better World: meaningful, sustainable, humanity centered" which draws upon his rich history to address some of the most pressing problems facing the world today. The real issues are not technical, nor can they be solved simply by technology. The most difficult is human behavior, which is why design can play such an important role. Design is a way of thinking, of solving the core underlying issues, combining a knowledge of technology, all areas of human activity, and most important of all, human behavior.
He lives at www.jnd.org, where you can find chapters from his books and loads of essays.
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Seller was great- product came on time/early and in perfect shape
(1) Design of Everyday Things
(2) Emotional Design
(distant 3rd) Design of Future Things
It wasn't "bad" it simply wasn't as interesting as the others. Whereas at the end of (1) and (2) I felt enlightened - that Norman was breaking new ground. At the end of Future Things I felt he had spent much of the time repeating himself, that the book could have been half the length.
Good book, but I would skip.
I am giving this book only 3 stars because I felt it became repetitive after a while, having covered the points adequately in the first half of the book. Not up to the quality I expect of Norman.
Many of the conclusions in this book can be reached much sooner on the reader's own without the lengthy writer's passages that seem to only extend the book's length rather than open the reader's mind. Yes, machines now only signal us, not communicate with us, when the wash's cycle has ended or the microwave's 2 minutes are up, but then, what else do we need? I don't want my vacuum reminding me it's vacuuming or when it's finished. That's why it's automatic.
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Ob man Usability-Profi ist oder das Thema nur spannend findet, wie die Kommunikation zwischen Mensch und Maschine funktioniert (oder eben nicht) – jeder wird dieses Buch mit Freue lesen. Bahnbrechende Erkenntnisse darf man sich nicht erwarten, aber einige schöne Geschichten und etliche Denkanstöße.

