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![How To Write Non-Fiction: Turn Your Knowledge Into Words (Books for Writers Book 9) by [Joanna Penn]](https://m.media-amazon.com/images/I/51AhM7BtRYL._SY346_.jpg)
How To Write Non-Fiction: Turn Your Knowledge Into Words (Books for Writers Book 9) Kindle Edition
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Are you ready to help other people and change your own life with your words?
The first non-fiction book I wrote changed my life. Sure, it helped other people, but mostly it altered the course of my life – so much so that 10 years later, I make a living with my writing.
I've written seven other non-fiction books and co-written two more and built a multi-six-figure income around my non-fiction eco-system. In this book, I'll share everything I've learned along the way and save you time, effort and frustration on your author journey.
The book includes:
PART 1. Before You Write: Mindset
Why write a non-fiction book?
Can I write a book if I'm not the expert?
Originality. Or, there are so many other books on this topic
Who are you? Personal stories and the writer's voice
The day a non-fiction book changed my life
Fear and self-doubt
PART 2. Before You Write: Business
Types of non-fiction books
Business models for non-fiction books
Who is your book for? Identify your target market
Decide on the topic for your book
Decide on your book title
Your author name and pseudonyms
How long does your book have to be?
How long will it take to write the book?
Your perspective on time
Writing a book proposal
PART 3. Writing and Editing
Gather and organize existing material
Research, interviews, surveys, and social listening
Structure and organize the book
How to write the first draft
How to dictate your book
Turn your blog/podcasts/videos/talks into a book
Speed and quality
Focus and shiny object syndrome
Writer's block
Co-writing a non-fiction book
How to turn a boring book into an engaging read
Elements of fiction in non-fiction
Truth and perfectionism
Legal issues: Using real people, quotes, lyrics, images, and citing sources
Self-editing a book
How to find and work with professional editors
PART 4. Publishing and Product Creation
Your publishing options
The different formats for your book
Non-fiction book covers
Book formatting for non-fiction
Pricing your book
Your book sales description
Categories and keywords
Turn your non-fiction book into a multimedia course
Updating your books over time
PART 5. Marketing Non-Fiction
Two models of marketing and the importance of mindset
Book-centered marketing
Paid advertising for non-fiction books
Author-centered marketing. The power of a personal brand
Build your author website
Build an email list
Integrate email marketing with your book
Content marketing for non-fiction books
My non-fiction marketing journey
Conclusion and your next steps.
It's time to (finally) write your non-fiction book. Download a sample or buy now and start writing.
- LanguageEnglish
- Publication dateMay 31, 2018
- File size953 KB
-
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Editorial Reviews
About the Author
- How to Make a Living with your Writing
- How to Market a Book
- Business for Authors: How to be an Author Entrepreneur
- Successful Self-Publishing
- The Healthy Writer
- The Successful Author Mindset
- Co-writing a Book
- Public Speaking for Authors, Creatives and Other Introverts
- Career Change
Product details
- ASIN : B07C5ZKS1K
- Publisher : Curl Up Press (May 31, 2018)
- Publication date : May 31, 2018
- Language : English
- File size : 953 KB
- Simultaneous device usage : Unlimited
- Text-to-Speech : Enabled
- Screen Reader : Supported
- Enhanced typesetting : Enabled
- X-Ray : Enabled
- Word Wise : Enabled
- Sticky notes : On Kindle Scribe
- Print length : 430 pages
- Best Sellers Rank: #103,474 in Kindle Store (See Top 100 in Kindle Store)
- #9 in Nonfiction Writing Reference
- #54 in Authorship
- #83 in Writing Skill Reference (Kindle Store)
- Customer Reviews:
About the author

Joanna Penn is a bestselling author, international speaker and award-winning entrepreneur based in Bath, England.
Her site, www.TheCreativePenn.com helps authors with creativity, writing, publishing, book marketing and creative entrepreneurship. It has been voted one of the top 100 sites for authors by Writers Digest. Joanna has a popular podcast, The Creative Penn, and a YouTube Channel.
You can get a free Author 2.0 Blueprint ebook and video series at www.TheCreativePenn.com/blueprint
You can also connect with Joanna on Twitter @thecreativepenn
and on Facebook.com/TheCreativePenn
Joanna is a travel junkie, weaving her adventures into her Award-nominated, bestselling thrillers as J.F.Penn and podcasting at www.BooksAndTravel.page
She's a cat person and enjoys a nice G&T.
Joanna has a Masters in Theology from the University of Oxford, Mansfield College, and a post-graduate diploma in Psychology from the University of Auckland, New Zealand. She spent 13 years in the corporate world before breaking out to become a full-time author-entrepreneur in 2011.
Her bestselling self-help books for writers and authors include:
Successful Self-Publishing: How to self-publish an ebook and print book
How to Market a Book
How to Make a Living with your Writing - listed as one of INC magazine top business books 2015
The Successful Author Mindset: A Handbook for Surviving the Writer's Journey
Audio for Authors: Audiobooks, Podcasting and Voice Technologies
Productivity for Authors
Business for Authors: How to be an Author Entrepreneur
Public Speaking for Authors, Creatives and Other Introverts
Co-writing a Book: Collaboration and Co-Creation for Writers - co-written with J. Thorn
The Healthy Writer: Reduce your Pain, Improve your Health, and Build a Writing Career for the Long-term - co-written with Dr Euan Lawson
Career Change: Stop Hating your Job, Discover what you Really Want to Do with your Life, and Start Doing It!
Customer reviews
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Top reviews
Top reviews from the United States
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A lot of the methods discussed also apply to courses and other types of information products.
You will definitely become a better information marketer after reading this book
What I liked about this book are the many strategies to start up a book project from the ground up by someone who used her passion for writing and storytelling to launch her own writing career. While the voice in the narrative is authentic, it often felt like the author continuously and consistently directed the reader to her web site to cross-sell or expose other offerings. While I believe the web site, "Creative Penn" could be a valuable resource, it is cited so many times that it became annoying. Once per chapter is more than enough for us to remember where the website is located.
Top reviews from other countries

Joanna Penn is always bang up to date with tech, so if you’ve ever wondered about dictation, finding editorial services, marketing channels etc, it’s all in here. A great help in cutting through the overwhelming options, straight to what’s most useful and current.
There’s plenty about writing craft too – how to pep up factual material, focus, drafting and editing - and also stretch topics such as co-writing. And if you’re completely new to self-publishing, the opening chapters about mindset and audience will ease you into getting started productively.
Joanna also goes deep into the specifics of marketing non-fiction. I particularly love how this breaks down the different kinds of business and marketing models, so you get the kind of overview you’d normally wouldn’t have unless you were a publishing insider.
In short: a meaty, up-to-date manual for anyone with a non-fiction book burning to get written.


I have been looking for a book about writing non-fiction and this is it. The chapters cover coming up with an idea, how to identify a niche, personal motivations, publishing, and product creation, right through to marketing the finished product.
Recommended reads and quotes are feathered throughout, and the book is well-written and easy to read in a direct and honest style. It's what Joanna does best!
If you are looking for inspiration and motivation for your next non-fiction, then buy this book!

