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About Jocko Willink
As commander of SEAL Team Three's Task Unit Bruiser during the battle of Ramadi, he orchestrated SEAL operations that helped the "Ready First" Brigade of the US Army's First Armored Division bring stability to the violent, war-torn city. Task Unit Bruiser became the most highly decorated Special Operations Unit of the Iraq War.
Jocko returned from Iraq to serve as Officer-in-Charge of training for all West Coast SEAL Teams. There, he spearheaded the development of leadership training and personally instructed and mentored the next generation of SEAL leaders who have continued to perform with great success on the battlefield.
During his career, Jocko was awarded the Silver Star, the Bronze Star, and numerous other personal and unit awards. In 2010, Jocko retired from the Navy and launched Echelon Front where he teaches the leadership principles he learned on the battlefield to help others lead and win. Clients include individuals, teams, companies, and organizations across a wide-range of industries and fields.
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An updated edition of the blockbuster bestselling leadership book that took America and the world by storm, two U.S. Navy SEAL officers who led the most highly decorated special operations unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life.
Sent to the most violent battlefield in Iraq, Jocko Willink and Leif Babin’s SEAL task unit faced a seemingly impossible mission: help U.S. forces secure Ramadi, a city deemed “all but lost.” In gripping firsthand accounts of heroism, tragic loss, and hard-won victories in SEAL Team Three’s Task Unit Bruiser, they learned that leadership—at every level—is the most important factor in whether a team succeeds or fails.
Willink and Babin returned home from deployment and instituted SEAL leadership training that helped forge the next generation of SEAL leaders. After departing the SEAL Teams, they launched Echelon Front, a company that teaches these same leadership principles to businesses and organizations. From promising startups to Fortune 500 companies, Babin and Willink have helped scores of clients across a broad range of industries build their own high-performance teams and dominate their battlefields.
Now, detailing the mind-set and principles that enable SEAL units to accomplish the most difficult missions in combat, Extreme Ownership shows how to apply them to any team, family or organization. Each chapter focuses on a specific topic such as Cover and Move, Decentralized Command, and Leading Up the Chain, explaining what they are, why they are important, and how to implement them in any leadership environment.
A compelling narrative with powerful instruction and direct application, Extreme Ownership revolutionizes business management and challenges leaders everywhere to fulfill their ultimate purpose: lead and win.
In this expanded edition of the 2017 mega-bestseller, updated with brand new sections like DO WHAT MAKES YOU HAPPY, SUGAR COATED LIES and DON'T NEGOTIATE WITH WEAKNESS, readers will discover new ways to become stronger, smarter, and healthier.
Jocko Willink's methods for success were born in the SEAL Teams, where he spent most of his adult life, enlisting after high school and rising through the ranks to become the commander of the most highly decorated special operations unit of the war in Iraq. In Discipline Equals Freedom, the #1 New York Times bestselling coauthor of Extreme Ownership describes how he lives that mantra: the mental and physical disciplines he imposes on himself in order to achieve freedom in all aspects of life.
Many books offer advice on how to overcome obstacles and reach your goals--but that advice often misses the most critical ingredient: discipline. Without discipline, there will be no real progress. Discipline Equals Freedom covers it all, including strategies and tactics for conquering weakness, procrastination, and fear, and specific physical training presented in workouts for beginner, intermediate, and advanced athletes, and even the best sleep habits and food intake recommended to optimize performance.
FIND YOUR WILL, FIND YOUR DISCIPLINE--AND YOU WILL FIND YOUR FREEDOM
#1 New York Times Bestseller
#1 USA Today bestseller
The ultimate guide on leadership from the bestselling co-author of Extreme Ownership.
In the military, a field manual provides instructions in simple, clear, step-by-step language to help soldiers complete their mission. In the civilian sector, books offer information on everything from fixing a leaky faucet to developing an effective workout program to cooking a good steak.
But what if you are promoted into a new position leading your former peers? What if you don’t get selected for the leadership position you wanted? How do you overcome imposter syndrome, when you aren’t sure you should be leading? As a leader, how do you judiciously dole out punishment? What about reward? How do you build trust with your both your superiors and your subordinates? How do you deliver truthful criticism up and down the chain of command in a tactful and positive way?
These are all questions about leadership—the most complex of all human endeavors. And while there are books out there that provide solid leadership principles, books like Extreme Ownership and The Dichotomy of Leadership, there is no leadership field manual that provides a direct, situational, pragmatic how-to guide that anyone can instantly put to use.
Until now. Leadership Strategy and Tactics explains how to take leadership theory, quickly translate that theory into applicable strategy, and then put leadership into action at a tactical level. This book is the solution that leaders at every level need—not just to understand the leadership game, but also how to play the leadership game, and win it.
THE INSTANT #1 NATIONAL BESTSELLER
From the #1 New York Times bestselling authors of Extreme Ownership comes a new and revolutionary approach to help leaders recognize and attain the leadership balance crucial to victory.
With their first book, Extreme Ownership (published in October 2015), Jocko Willink and Leif Babin set a new standard for leadership, challenging readers to become better leaders, better followers, and better people, in both their professional and personal lives. Now, in THE DICHOTOMY OF LEADERSHIP, Jocko and Leif dive even deeper into the unchartered and complex waters of a concept first introduced in Extreme Ownership: finding balance between the opposing forces that pull every leader in different directions. Here, Willink and Babin get granular into the nuances that every successful leader must navigate.
Mastering the Dichotomy of Leadership requires understanding when to lead and when to follow; when to aggressively maneuver and when to pause and let things develop; when to detach and let the team run and when to dive into the details and micromanage. In addition, every leader must:
· Take Extreme Ownership of everything that impacts their mission, yet utilize Decentralize Command by giving ownership to their team.
· Care deeply about their people and their individual success and livelihoods, yet look out for the good of the overall team and above all accomplish the strategic mission.
· Exhibit the most important quality in a leader—humility, but also be willing to speak up and push back against questionable decisions that could hurt the team and the mission.
With examples from the authors’ combat and training experiences in the SEAL teams, and then a demonstration of how each lesson applies to the business world, Willink and Babin clearly explain THE DICHOTOMY OF LEADERSHIP—skills that are mission-critical for any leader and any team to achieve their ultimate goal: VICTORY.
THE NATIONAL BESTSELLER
#1 New York Times bestselling author Jocko Willink’s fast-paced thriller Final Spin: a story of love, brotherhood, suffering, happiness, and sacrifice.
A story about life.
Shouldn’t be in a dead-end job.
Shouldn’t be in a dead-end bar.
Shouldn’t be in a dead-end life.
But he is.
It’s a hamster wheel existence. Stocking warehouse store shelves by day, drinking too much whiskey and beer by night. In between, Johnny lives in his childhood home, making sure his alcoholic mother hasn’t drunk herself to death, and looking after his idiosyncratic older brother Arty, whose world revolves around his laundromat job.
Rinse and repeat.
Then Johnny’s monotonous life takes a tumble. The laundromat where Arty works, and the one thing that gives him happiness, is about to be sold. Johnny doesn't want that to happen, so he takes measures into his own hands. Johnny, along with his friend, Goat, come up with a plan to get the money to buy the laundromat.
But things don’t always go as planned…
Fifth grade was the worst year of Marc’s life. He stunk at gym class, math was too hard for him, the school lunch was horrible, and his class field trip was ruined because he couldn’t swim. But what was most awful thing about fifth grade? Kenny Williamson, the class bully, who calls himself the "King of the Jungle."
When Marc's mother tells him that his Uncle Jake is coming to stay for the whole summer, Marc can't wait. Uncle Jake is a for real, super-cool Navy SEAL. And Uncle Jake has a plan.
He's going to turn Marc into a warrior.
Becoming a warrior isn’t easy. It means a lot of pull ups, sit ups, pushups, squats, swimming, eating right, and studying harder than ever before! Can Marc transform himself into a warrior before school starts in the fall – and finally stand up to the King of the Jungle himself?
The Way of the Warrior Kid is a new illustrated chapter book by #1 New York Times-bestselling author and retired Navy SEAL Jocko Willink.
How can you best strive to become an Eminently Qualified Human? How will you hold yourself to the highest possible standard in life? How do you become a better father, mother, husband, wife, son, daughter, public servant, role model, and leader? The answer: through Unmitigated Daily Discipline in all things.
But The Path is difficult, even impossible, if you do not understand what standards to aspire to or how to hold yourself accountable during the journey. With The Code. The Evaluation. The Protocols. retired Navy SEAL and New York Times best-selling author, Jocko Willink provides readers with the essential handbook for grading performance across all of life’s responsibilities, including health, physical fitness, personal conduct, professional conduct, character, leadership, relationships, finance and emergency preparedness.
• CLEAR STRATEGIES to prepare you for your own personal journey toward becoming an Eminently Qualified Human
• STRAIGHT-FORWARD TACTICS to prepare your body, mind, and attitude for whatever life throws at you—whether it’s a desire for self-optimization or a need to deal with personal loss, financial hardship, or unexpected tragedies and disasters
• POWERFUL TOOLS to create honest self-evaluation across every behavior, every action, and every personal goal, both for the short term and the long term
• UNIVERSAL SOLUTIONS that can be applied to anyone, regardless of age, health, status, or gender
This is not about self-help life hacks. This is a book about standards. Standards you set for yourself. Standards you knowingly may never achieve but strive to reach regardless. The reality is, it’s impossible to measure up to the highest standards in life. No one can truly become an Eminently Qualified Human, but should you be satisfied with just “getting by?” Should underachieving be an option in life? If you fall short of your goals today should you give up on them tomorrow? No. You should grab ahold of The Code. The Evaluation. The Protocols and get on The Path of Unmitigated Daily Discipline in all things.
In Marc's Mission, New York Times-bestselling author Jocko Willink delivers a second powerful and empowering Way of the Warrior book about finding your inner strength and being the best you can be, even in the face of adversity.
In Way of the Warrior Kid, Marc went from wimp to warrior in one summer. He learned to be strong inside and out, mastered his multiplication tables, conquered his fear of swimming, and even made nice with the meanest kid on the playground (who turned out to be not so mean after all).
Now, in this second book in the middle grade Warrior Kid series, Marc uses what he learned last summer to help another kid who needs a boost. Can he take the skills he learned from his Navy SEAL uncle Jake to instill the warrior spirit in someone who needs his help?
Read them both!
Way of the Warrior Kid
It seems like every thing Marc does, Danny does better. Danny runs faster, can do more pull-ups, has jiu-jitsu moves that Marc can't solve, and is even awesome in school. On top of all that, Danny is too nice--he smiles at everything and it drives Marc CRAZY. Marc doesn't know what to do.
Luckily, there is some good news: Marc's Navy SEAL Uncle Jake is back to visit for the summer. Maybe Uncle Jake can help Marc learn to handle a kid like Danny--a kid who is good at everything!
But it won t be easy. Marc will have to work hard, train hard, and learn to deal with a brand new kind of problem: his own ego. It's going to be a tough summer, but where there's a will, there's a way...
Cuando la madre de Marc le dice que su tío Jake pasará con ellos todo el verano, Marc no puede esperar. Jake es un hombre de verdad, un Navy SEAL. Y el tío Jake tiene un plan. Convertirá a Marc en un chico guerrero.
Convertirse en un guerrero no es fácil. ¡Esto significa que hay que hacer muchísimas flexiones, abdominales, sentadillas, flexiones en la barra, nadar, comer bien y estudiar más que nunca! ¿Podrá Marc transformarse en un chico guerrero antes de que empiecen las clases en otoño y, finalmente, enfrentarse al Rey del patio?
El camino del chico guerrero es un libro ilustrado del reconocido autor de éxito, número uno en la lista de los más vendidos del New York Times y Navy SEAL retirado, Jocko Willink.
Die Seal-Offiziere Jocko Willink und Leif Babin führten verschiedene Special-Forces-Einheiten erfolgreich durch die blutigen Wirren des Irakkriegs. Um diese ultimativen Stresssituationen zu überstehen, entwickelten sie eine ganz spezielle Kultur der Disziplin und Verantwortung, die sie für die nächste Generation der Seal-Führungsebene zusammengefasst haben.
In ihrem Buch erläutern die beiden Elitesoldaten, wie sie ihre Einheiten durch schwierigste Kriegseinsätze führen konnten und demonstrieren, wie ihre effektiven Führungsprinzipien vom Schlachtfeld optimal in das unternehmerische Umfeld, auf Teams und auf den Alltag übertragen
werden können. Ihr Erfolgsgeheimnis: Verantwortung für die eigenen Fehler übernehmen, aus den Misserfolgen lernen und auf dieser Grundlage neue Lösungsansätze entwickeln.
Viele Bücher, die das Überwinden von Hindernissen und das Erreichen von Zielen in den Vordergrund rücken, vergessen dabei die wichtigste Komponente: Disziplin. Doch ohne Disziplin gibt es keinen Fortschritt. Keine Verbesserung. Keinen Erfolg.
In Der Weg der Disziplin bündelt Jocko Willink das notwenige Wissen über Disziplin und zeigt, wie sich Schwächen besiegen, Angst überwinden und beständiges Aufschieben verhindern lassen. Zudem finden sich im Buch spezifische Workouts zur physischen Leistungssteigerung für Anfänger, Fortgeschrittene und erfahrene Athleten sowie die besten Gewohnheiten um optimalen Schlaf und bestmögliche Ernährung zu gewährleisten.