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About Robert Bruce Shaw
Robert Bruce Shaw assists business leaders in building organizations and teams capable of superior performance. His specialty is working closely with senior executives, as individuals and as groups, on organizational and leadership effectiveness. He has authored numerous books and articles including…
- All In: How Obsessive Leaders Achieve the Extraordinary
- Extreme Teams: Why Pixar, Netflix, Airbnb and Other Cutting-Edge Companies Succeed Where Most Fail
- Leadership Blindspots: How Successful Leaders Identify and Overcome the Weaknesses that Matter
- Trust in the Balance: Building Successful Organizations on Results, Integrity and Concern
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All In explores the three obsessions underlying the achievements of the greatest leaders: delighting customers, building great products and creating an enduring company. By taking you inside the success stories of iconic leaders, including Jeff Bezos of Amazon, Elon Musk of Tesla, and Steve Jobs of Apple, author Robert Bruce Shaw shows the upside of obsession and the practices that support it. Learn why...
- Amazon's first principle is customer obsession and the behaviors that sustain it as the firm becomes one of the largest in the world. The company strives to "work backwards" from the customer in its day-to-day operations and when making key decisions.
- Tesla puts product obsession at the center of everything it does and the leadership approach that created a revolutionary electric car. Musk believes great companies are built on great products, and anything that does not improve the quality of a firm's products is a waste of time and money.
- Steve Jobs' greatest creation was not the Mac or iPhone but Apple the company. He was forceful in creating a unique and enduring culture that has continued to thrive in the decade since his death.
Shaw also provides insight into the dark side of obsession and its destructive potential- as vividly illustrated in his case study of Uber's aggressive pursuit of growth during the tenure of CEO Travis Kalanick. Appealing to any reader of entrepreneurial biographies, All In shows individuals, teams and organizations how to manage obsession's downsides while realizing the benefits of relentlessly seeking to create something that truly matters.
Extreme Teams examines the team practices driving growth in seven of the world's most cutting-edge firms. They do this by challenging conventional wisdom and doing things differently. The book takes you inside these bold companies and examines the teamwork approaches powering their results, including how:
- Pixar's teams use rapid-cycle feedback and no-holds debate to transform initially flawed films into billion-dollar hits
- A culture of radical "freedom and responsibility" helps Netflix execute on the next big thing and transform its industry
- Whole Food's super-autonomous teams embrace tough metrics and friendly competition to drive performance
- Zappos embraces the weirdness and fun that sustains its success
Your business is either enhanced by the presence of trust or held back by the presence of distrust. Robert Shaw gives conviction and advice to the leader who recognizes that trust becomes a performance multiplier only when the leader is prepared to go first.
-- Craig E. Weatherup, president, PepsiCo, Inc.
If you've never examined how trust affects your organization, maybe you should. In this engaging book, Robert Shaw moves past the right thing to do argument and focuses on trust as a critical issue successful managers cannot take for granted. He shows how lack of trust is compromising more and more organizations in today's highly competitive environment. And he offers a way out. Drawing on a variety of examples from real business situations, Shaw explains trust's increasing importance at four key levels: individual credibility, one-to-one collaboration, team effectiveness, and organizational vitality. He then provides an assessment survey to help you determine how you and your organization measures up trust-wise, and offers action steps for overcoming trust dilemmas such as those that arise during reinvention efforts. A vital handbook for leaders, change agents, and anyone interested in building high trust for high performance.
Per rispondere a questa domanda, Robert Bruce Shaw esamina le strategie di alcune società tra le più innovative al mondo, come Netflix, Pixar, Airbnb, Whole Foods e tante altre. Queste aziende sono diventate leader di mercato, anche per aver ridefinito le regole del lavoro tra i propri dipendenti. Extreme Teams analizza nel dettaglio come i leader di queste società ragionano ed operano, ponendo particolare enfasi sull’importanza di creare team performanti, capaci di raggiungere risultati straordinari.