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About Rowan Gibson
Rowan Gibson is one of the world's most in-demand public speakers. In just the last five years alone, he has delivered his keynote speeches, innovation masterclasses and public seminars in 60 countries around the world. Over the last two decades, he has addressed some of the world's largest and most successful companies, including Accenture, Apple, Bayer, British Telecom, Coca-Cola, Credit Suisse, Dow Chemicals, Generali Group, Haier, Heineken, Heinz, Henkel, IBM, ING Bank, Mars, Microsoft, Philips, P&G, Roche, Royal Bank of Scotland, Siemens, Steelcase, Telefonica and Volkswagen. He teaches organizations how to seize new growth opportunities, create new markets and even transform entire industries by recalibrating their management systems around the paradigm of innovation.
Rowan is also a prolific writer. In addition to his bestselling books, he has authored dozens of business articles, columns and blogs which have been read all around the globe. He has been interviewed frequently on television and radio, as well as online and in the international press. His media appearances include Forbes, CNN, BusinessWeek, Harvard Business Review, and BBC World Service. He has also appeared in several business documentaries.
Rowan Gibson is co-founder of www.innovationexcellence.com - the world's most popular innovation website. The portal, which builds on an international group of tens of thousands of members from over 175 countries, offers an arsenal of resources from today's innovation thought leaders and practitioners that is aimed at helping every company achieve innovation excellence. The site currently serves up more than 1 million pages every month.
Gibson was born in London, UK. He has lived and worked in several countries over the last twenty years and speaks three languages fluently. Today, he lives with his family in Costa Rica and divides his time between writing, international public speaking and consulting.
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In Innovation to the Core, Strategos CEO Peter Skarzynski and business strategist Rowan Gibson change all that. They share the accumulated wisdom from Strategos--the consulting firm Skarzynski co-founded with Gary Hamel that helps clients instill innovation into their very core. Drawing on a wealth of stories and examples, the book shows how companies of every stripe have overcome the barriers to successful, profitable innovation. You'll find parts devoted to crucial topics--such as how to organize the discovery process, generate strategic insights, enlarge your innovation pipeline, and maximize your return on innovation. Frequent hands-on tools--frameworks, checklists, probing questions--help you put the book's ideas into action.
Crafted in close coordination with Gary Hamel--the man who Fortune magazine has called "the world's leading expert on business strategy"--Innovation to the Core is the definitive fieldbook for making innovation a core competence in your organization.
Ever wonder where big, breakthrough ideas come from? How do innovators manage to spot the opportunities for industry revolution that everyone else seems to miss?
Contrary to popular belief, innovation is not some mystical art that’s forbidden to mere mortals. The Four Lenses of Innovation thoroughly debunks this pervasive myth by delivering what we’ve long been hoping for: the news that innovation is systematic, it’s methodical, and we can all achieve it.
By asking how the world’s top innovators—Steve Jobs, Richard Branson, Jeff Bezos, and many others—came up with their game-changing ideas, bestselling author Rowan Gibson identifies four key business perspectives that will enable you to discover groundbreaking opportunities for innovation and growth:
- Challenging Orthodoxies—What if the dominant conventions in your field, market, or industry are outdated, unnecessary, or just plain wrong?
- Harnessing Trends—Where are the shifts and discontinuities that will, now and in the future, provide the energy you need for a major leap forward?
- Leveraging Resources—How can you arrange existing skills and assets into new combinations that add up to more than the sum of their parts?
- Understanding Needs—What are the unmet needs and frustrations that everyone else is simply ignoring?
Other books promise the keys to innovation—this one delivers them. With a unique full-color design, thought-provoking examples, and features like the 8-Step Model for Building a Breakthrough, The Four Lenses of Innovation will teach you how to reverse-engineer creative genius and make radical business innovation an everyday reality inside your organization.
“Rowan Gibson has done a superb job of ‘unpacking’ what it takes to innovate.”
—Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University
“Can you develop an innovative mind? Yes, you can. And this book is the manual.”
—John and Doris Naisbitt, authors of China’s Megatrends and The Global Game Change
“An excellent piece of work for practitioners and organizations who seek to have innovation as part of their DNA.”
—Camille Mirshokrai, Managing Director of Leadership Development, and Partner at Accenture
“Rowan Gibson’s The Four Lenses of Innovation will inspire you to think big, look afresh at the challenges you face, and take bold action to change the world.”
—Robert B. Tucker, author of Driving Growth Through Innovation
This volume provides insights from business thinkers on their visions of tomorrow. Powerful new forces are reshaping the world today. Traditional boundaries between industries and disciplines are rapidly blurring, and the old rules of management no longer make sense in a post-industrial world.
This book looks at how organizations can be redesigned to survive and thrive in tomorrow's hyper-competitive global environment; how they can learn to adapt to change and improve their performance; and how they should be "managed", if at all. It examines the changing role of the leader and the powerful influence of corporate culture. It probes the universal principles and values that ultimately govern the success of any leader or organization. It also looks at strategies for creating tomorrow's competitive advantage and tomorrow's markets. It offers a glipse of the future of marketing, which will be driven by new demographics, new global markets and new technology.
Most importantly of all, the book gives readers a framework for understanding the big picture. It provides a panoramic perspective that puts all the pieces together in a coherent and easily understandable context. Tomorrow's executives will need to understand business at a far more global and synergistic level than ever before, and to feel comfortable leading people who have learned to manage themselves.
Contributors include Stephen Covey, Charles Handy, Michael Porter, Gary Hamel, C.K. Prahalad, Al Ries and Jack Trout, Philip Kotler, Regis McKenna, Michael Hammer, Eli Goldratt, Peter Senge, John Kotter, Warren Bennis, John Naisbitt, Lester Thurow and Kevin Kelly.