Top positive review
The Now Revolution - Hits It Out-of-the-Ballpark
Reviewed in the United States on March 14, 2011
Amber Naslund and Jay Baer have hit it out-of-the-ballpark with this publication. It is so much more than a book. I firmly believe that if your firm does social media you should read it as you will learn new information. If your firm doesn't do social media, you must read it. I know so many firms that are not monitoring their brand or engaging with their customers or have no idea of the importance of social media to today's business environment.
I think this is such an important business book that I have placed it in the number 1 spot in my Amazon Store. As stated in the book's introduction "This isn't a book about how to "do" social media. It's a book about how to engineer your business for and in response to what the Web has become."
I have been saying in my presentations for a number of years that preferred tool of the new generation in our workplaces and your newest customers is their smart phone. I have watched my three grandchildren evolve from loving computers when they were children, to their first phones as young teens to smart phones within about a year of their first phone. Young teens now just want a smart phone. The like to skip all that other stuff unless it might be an iPad in addition to their smart phone. It will become very clear to you in reading The Now Revolution that you better understand how this affects your business.
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