Top positive review
Good all rounder and then some.
Reviewed in the United States on March 7, 2019
Year 2016: I don't exactly remember how and why I ended up buying this book. It was the best thing I ever did in my pursuit of Analytics knowledge. If only I had known about this book or Aryng.com, I would have saved myself a trip to NYC for a Business Analytics boot camp and also saved enough money to buy a sports car.
This book ought to be made a textbook in every college. The Content is structured in a way that a 2-3 day workshop can be organized for working executives to make them data & analytics literate. I loved the clarity, structure, flow, framework, and all the examples. Someone with no analytics background can comfortably read and gain substantial knowledge, at least enough to have a conversation with those in-the-know and also handle moderate level data analysis more comfortably by themselves.
This is definitely a must-read for those coming from a non-analytics background, no matter what age and employment level they are at. It's a shame they don't organize workshops.