Top positive review
Write well and prosper with this kick-brain book!
Reviewed in the United States on June 16, 2016
I found ways to sharpen my writing focus on literally every page. A must for any communicator, whether a professional or just a recipe blogger. I read the sample on my Kindle and knew I'd have to order it in hardcover, because I'd be highlighting, underlining and writing in the margins. And, yep, I scribbled notes to myself about how to apply it to my own writing. And scratched out several new ideas about writing fiction on the blank pages at the back. In short, the book delivers. Right up there with Thinking, Fast and Slow by Daniel Kahneman. I'm adapting the principles in ITI into a book I'm writing about how a fiction writer can hack the hearts and minds of readers of a novel. Plus, I'm using those principles to rewriting my novel in progress. This is one of those rare books that makes you feels as if you'd like to sit down over coffee and let the author feed your brain some more. The photo shows my notes on p. 169. Wow! Just wow!